The Art of the Business Card

Social networking has given us a multitude of ways to network and do business. But even with sites like LinkedIn, the business card remains one the most important tools for exchanging contact information- just ask the Japanese! Gone are the days of dull black and white designs. Today, professionals are making more of their first impressions by utilizing innovative designs and printing styles. Below, I have organized a short list of impressive custom styles that are easy to order for print. Not to mention, they would make Patrick Bateman sweat.

Square

With their even sides and perfect 90 degree angles, squares symbolize balance, structure, dependability and solidity . With a square business card you can convey the same attributes about yourself and/or your business. 

Vertical

A vertical business card is a simple, but effective switch for your business card design, It is unique and will enable you to stand out from the crowd at any job fair or networking event. 


Round Corners

While I just gave credit to square business cards, if used with the right color scheme, cards with round corners convey softness and friendliness. 


Die-Cut

If you are looking to make a statement about your business, a die-cut business card will put you ahead of the pack. Die-cut cards can be made in almost any shape and size. The right shape combined with the right design is less likely to get stuffed in someone's wallet and forgotten. 


Folded

A folded business card adds depth to an otherwise two-dimensional card. Fold either horizontally or vertically, the recipient of your card will enjoy discovering what's inside. 


Foil-Stamped

When used in the right way, a foil stamp can elevate a flat design and add a touch of glamour to your business card.


Edge-Printed

Edge printing fully uses every inch of space a business card has. Add a pop of color to a black and white card or a third color to compliment an existing color scheme. 


What custom style will you utilize for your next business card? Have any other custom styles- let me know in the comments! 

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